Communicate & innovate with confidence, humanity and authenticity
Develop Confidence
Even the most accomplished people in the world can lack confidence and experience imposter syndrome with writing, creating videos and podcasts.
That was me once upon a time. The anxiety was palpable, but now I can talk to anyone in any setting without breaking a sweat and I want you to experience that too.
My goal is to empower you to be more confident as a leader in your field so you can powerfully share your expertise with the world. To learn more about working with me, sign up for a free discovery session below.
Be human
When brands try to be professional and don’t share about the humans who work behind the scenes, don’t feature their client success stories and don’t share inspiring stories of transformation, they can get lost in a sea of irrelevance. People relate to and buy from people, so putting a human face on your brand matters. I’ve worked with a huge variety of organisations to create more human content. If you want to know how I can work with you, book a 15-minute discovery session with me.
Be authentic
Today’s consumers value authenticity, vulnerability and heart. They know they have choices and they do their research. Being authentic doesn’t mean you can’t be professional. People can smell marketing speak a mile off. I’ve helped lawyers, accountants and even scientists tap into their authentic voice. It’s one of my superpowers and I’d love to help you. If you want to know more, book a discovery session with me.
Who I've worked with
My portfolio
When you hire me, you get the benefit of almost 30 years of expertise in marketing, communications and tech product development. There’s not much I haven’t done. In fact, sometimes I forget others can’t read my mind so, I’ve put together a selection of projects that I’m proud of.
What I can tell you is that I am a neurodiverse, multi-award-winning content strategist, content marketing manager, copywriter, podcaster, published no. 1 Amazon best-selling author and digital marketer. I’ve worked across multiple industries, including Web2 and Web3, in finance, the arts, small business, and innovation.
Notable organisations I’ve worked with include: GHD, Missing School, The Woodford Folk Festival, Flying Arts Alliance, Suncorp, Food Connect and PAC Blockchain.
Testimonials
Cara has a phenomenal way of turning complex information into a really engaging story. A natural storyteller, Cara can help even the most unconfident person open up and share their truth in a empowering and empathetic way.
Caroline is a talented and dedicated professional writer that can be relied on to craft targeted evergreen and promotional content that's perfectly suited to the audience. We've worked together on a number of projects, and I admire how she always puts the customer profile first and foremost in her strategy.
Cara quickly became a vital team member, responsible for researching and creating engaging written content, keeping online community members connected and blazing a trail for podcast creation within GHD. She has also slowly revealed many other invaluable talents, including being a super-connector of people. Cara’s honesty, creativity, versatility and ingenuity were an enormous asset to our small, agile team.
